< Search engine optimisation >

SEO with honest reporting and realistic promises

We explain what is achievable before we start, then work steadily towards it. No jargon, no vanity metrics, no guarantees about page one in a month.

First results
3–6 months
Reporting
Monthly, in plain English
Commitment
No long lock-ins

< Measurable growth >

A stronger website should
lead to a stronger
business result.

SEO is not a quick fix, and results cannot be guaranteed overnight. We explain what is realistic, what the work involves and how progress will be measured, then report on it honestly.

On-Page SEO Score
A technical health score based on factors such as page structure, metadata, crawlability, internal linking and other on-page SEO checks.

99

↑ +46%
High
Organic Traffic
The number of visits reaching the website through unpaid search engine results during the reporting period.

1583

↑ 60.5%

vs previous 12 months

1st Page Rankings
The number of tracked search terms currently ranking within the first page of Google search results.

24

↑ +83%

vs previous 12 months

Backlinks
Links from other websites pointing to the client's website. Relevant, authoritative backlinks can help strengthen search visibility and domain authority.

622

↑ +92%

vs previous 12 months

Organic Visibility (12 Months)
Organic visibility over the last 12 months compared with the previous 12 months.
Last 12 months Previous 12 months
0% 25% 50% 75% 100% AugSepOctNov DecJanFebMar AprMayJunJul Technical SEO improvements Content expansion & new landing pages Internal linking & authority boost
Steady growth driven by a focused SEO strategy and consistent execution.
< Ongoing SEO >
What actually happens each month?

SEO isn't a quick fix, and results cannot be guaranteed overnight. We explain what is realistic, what the work involves and how progress will be measured, then report on it honestly.

Review performance
Rankings, Search Console, analytics and current visibility.
Prioritise
Identify the biggest technical, content and commercial opportunities.
Improve
Technical fixes, on-page changes and internal linking improvements.
Expand
Create or improve pages and content where search opportunity exists.
Strengthen
Support authority and relevance where required.
Measure & report
Explain what changed, why it was done and what happens next.
< Our approach >
Practical SEO, explained before it starts.

No jargon and no surprises. You'll always know what is happening and why.

Technical foundations
Crawlability, site speed, internal linking and structured data.
Content that answers real questions
Pages built around what customers search and need to know.
Reporting you can act on
What moved, what changed, and what happens next.
Realistic recommendations
No false promises, just practical next steps.

We won’t promise page-one rankings if the fundamentals aren’t there. We’ll tell you what needs fixing first.

< What's included >
Everything the SEO project covers.
Technical audit
A deep audit of your site's technical health, speed, indexing and structure.
Keyword strategy
Research and mapping based on intent, competition and commercial value.
On-page optimisation
Title tags, headings, content structure and internal improvements.
Local SEO
Google Business Profile optimisation, citations and local landing pages.
Content support
Content planning, creation and optimisation that drives results.
Monthly reporting
Clear reports with insights, progress and actions to keep improving.
< Where SEO helps >
SEO support built around different business goals.
Local SEO
Visibility where your customers actually are: maps, local pages and citations.
Service-page SEO
Pages that rank for the work you want more of, not just your brand name.
eCommerce SEO
Category and product structure built for search as well as shoppers.
Content-led SEO
Answering the questions buyers ask before they ever enquire.
Ongoing technical SEO
Speed, crawlability and structure maintained as the site grows.
Reporting & growth support
Monthly reporting with clear next actions, in plain English.
< Our process >
Four steps, start to finish.
Audit
Where the site stands technically and competitively.
Strategy
What to fix first and which pages matter most.
Implementation
Technical fixes and on-page improvements applied monthly.
Review
Monthly reporting, refinement and next actions.
< Website & search >
SEO and your website aren't separate things.

Search performance is decided as much by how a site is built as by what is published on it.

Site architecture
Page speed
Crawlability
Internal links
Service-page structure
Content quality
Development quality
Conversion journeys
Where the build itself is holding rankings back, we'll say so and fix the foundations before spending months on content.
< After launch >
Your website doesn't have to stop at launch.
< WHO WE’VE SUPPORTED >
Recent SEO projects.

< In their words >

What clients say once
the work is live.

Posted on Google Google
des brewer profile picture
des brewer
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Very professional & friendly service.
Posted on Google Google
Chris Horn profile picture
Chris Horn
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
We cannot recommend Damon at Mello Agency highly enough! Damon has helped us massively over the years with creating, managing and hosting our website. He's always on hand whenever we need him and nothing is ever too much trouble.
Posted on Google Google
Karl Neal profile picture
Karl Neal
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I was recommended Mello Agency for my website by a friend and I’m so glad I took that recommendation. Sorting my website was easier than I thought as everything was explained and Mello listened to my input also. Top work 👌🏼
Posted on Google Google
Paddock Wearhouse profile picture
Paddock Wearhouse
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Amazing work on our website, smooth process and easy to work with 5 stars ⭐️ ⭐️ ⭐️ ⭐️ ⭐️
Posted on Google Google
Derren Kay profile picture
Derren Kay
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Mello Agency is fantastic. I could not recommend them any more. Damon has made multiple websites for me and the company I work for and I have nothing but glowing things to say. We have been using Mello Agency for over 8 years and we will not be stopping anytime soon!
Posted on Google Google
AJ Thom profile picture
AJ Thom
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Mello Agency are, without doubt, well worth using if you’re looking for anything website related. From discussion to creation to outcome, seamless. What we thought we wanted versus what we got is, simply put, perfect. Damon is a talented imagineer, a brilliant version of human AI when it comes to web design, commercially confident, has a wealth of knowledge re social media, creating an online presence, and how to drive internet traffic to your website that manifests into real world work. Professional, knowledgable, trustworthy, easy to work with all round, the ‘above and beyond’ type you need when you know nowt about the inter-webs. Happily recommend Damon/Mello Agency to anyone needing a webmaster with a good heart, an eye for detail, and the ability to produce positive results.
Posted on Google Google
Russell Falder profile picture
Russell Falder
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Excellent services and ongoing support. Very professional and efficient. Easy communication. Highly recommended. Thank you 404 Studios 🙂
Posted on Google Google
W M profile picture
W M
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Great service - lots of communication and responsive to messages. Would recommend!
Posted on Google Google
Ben Bamforth profile picture
Ben Bamforth
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Best of the best
Posted on Google Google
Neil Denning profile picture
Neil Denning
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Used 404 Studios for several web development projects. Professional and all round excellent service.
< Questions >
Straight answers.
How long before we see results?
Technical improvements can move things in weeks. Meaningful competitive gains usually take three to six months of consistent work.
Do you guarantee first-page rankings?
No, and neither should anyone else. We'll show you what's realistic for your market before you spend anything.
Do we have to sign a long contract?
No. SEO needs time to work, but you shouldn't be locked in to keep us honest.
Can SEO work alongside a website redesign?
Yes, and it should. Planning structure, URLs and redirects during a rebuild protects rankings rather than resetting them.
Do you work with businesses outside Huddersfield?
Yes. We're based in West Yorkshire and support clients across the UK, with most work run over video calls.
What do you actually report each month?
Visibility and ranking movement, organic traffic and enquiries, the work carried out that month, and the priorities for the next one, all in plain English.
Do you work on existing websites?
Yes. Most SEO work we do is on sites we didn't build, including sites hosted and maintained elsewhere.
Can you help with local SEO?
Yes. We can help with Google Business Profile, local landing pages, citations and review visibility for businesses selling in defined areas.

< Schedule a consultation >

Let's work out what
your business actually needs.

Schedule an initial consultation to discuss your website, current challenges and plans for growth. You’ll receive clear, practical guidance without an unnecessary sales pitch.

Based in

Huddersfield, West Yorkshire

Availability

Working with clients UK-wide