SEO
Clear strategy, honest reporting and long-term visibility. We explain what is realistic before we start.
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< In their words >
< Straight talking >
Already selling online? Starting again isn't always necessary.
We'll review the store you already have, looking at trading data, customer journey and technical health, before recommending anything.
The right answer might be a complete redesign, or it might be checkout improvements, category and product restructuring, technical fixes, performance work, a migration or additional functionality. We scope what will actually move revenue, not the biggest possible project.
Review what's trading
What sells, what stalls and where customers currently drop out.
Fix the highest-impact issues
Checkout, structure, speed or functionality, in that order of return.
Rebuild only when justified
A migration should earn its place, not be the default recommendation.
< Our approach >
Built around how your customers actually buy.
We look at the whole purchase journey, including product discovery, categories, filtering, product information, mobile browsing, basket, checkout, repeat purchasing and the account experience, then design the store around it.
Product structure comes first
Large ranges only work when categories, filters and variations match how customers actually shop. We plan that structure before design so discovery stays simple as the range grows.
A checkout that gets out of the way
Clear delivery messaging, sensible payment options and fewer steps. Small changes to product pages and checkout consistently do more for revenue than a redesign of the homepage.
Less admin behind the scenes
Stock, shipping and order workflows are connected so the team spends less time copying information between systems, and repeat customers get a smoother account experience.
< What's included >
Everything needed to sell online.
Catalogue planning
Categories, attributes and variations mapped to real buying behaviour.
Product & checkout design
Pages designed to answer buying questions and reduce abandonment.
Subscriptions & wholesale
Recurring orders and trade pricing where the business needs them.
Payments & shipping
Rates, zones and gateways configured and tested end to end.
Order operations
Notifications, invoices and integrations that cut manual admin.
Launch & aftercare
Migration of products and customers, then support once you're trading.
< Capability >
More than a basic online shop.
Variable products
Ranges with options, bundles and configurable choices.
Product variations
Sizes, weights, flavours and finishes with their own stock and pricing.
Subscriptions
Recurring orders and repeat delivery schedules.
Wholesale / B2B pricing
Trade accounts, tiered pricing and bulk ordering.
Discount rules
Promotions, coupons and quantity-based pricing logic.
Shipping logic
Zones, weight and value rules, collection and courier options.
Customer accounts
Order history, reordering and saved details.
Payment gateways
Card, wallet and finance options configured and tested.
Product imports
Bulk imports and updates for large or frequently changing ranges.
Third-party integrations
Stock, accounting, fulfilment and marketing platforms.
Custom WooCommerce functionality
Bespoke development where standard plugins fall short.
< The process >
From trading review to launch.
Trading review
What sells, what stalls and where customers currently drop out.
Store architecture
Catalogue planning, categories, filters and the conversion flow agreed up front.
Design & build
Bespoke WooCommerce build covering product pages, checkout, payments and shipping.
Optimise & launch
End-to-end order testing, migration, launch, then tracking of baskets and product performance.
< Search visibility >
Built for eCommerce SEO and future growth.
Stores live or die on how well their categories and products can be found.
Category structure
Product indexing
Internal linking
Search-friendly URLs
Technical performance
Content expansion
Product and category optimisation
Getting structure right at build time means the range can grow without collapsing your search visibility later.
< After launch >
Your website doesn't have to stop at launch.
Website Hosting
Fast, secure hosting with direct support from the people who built your site.
Learn moreWebsite Maintenance
Updates, monitoring and technical support without the agency runaround.
Learn more< Recent work >
Recent eCommerce projects.
What clients say once
the work is live.
Why WooCommerce rather than Shopify?
WooCommerce gives you ownership of the store and the freedom to build unusual functionality without platform limits or per-transaction fees. If Shopify genuinely suits you better, we'll say so.
Can you migrate our existing store?
Yes. We migrate stores from other platforms regularly, including URL mapping and redirects so hard-won search rankings survive the move.
Can you migrate products, customers and orders?
Yes. Product data, customer accounts and order history can all be brought across, subject to what the current platform can export.
Can you handle trade and retail pricing together?
We do. Trade accounts, tiered pricing and bulk ordering alongside standard retail pricing are common requirements on our eCommerce projects.
Can you build subscription functionality?
Yes. Recurring orders and repeat delivery are supported where the business model needs them.
Can you integrate with existing stock or business systems?
Where the system provides an API or supported export, yes. We'll confirm what is realistic during the consultation rather than promising it blind.
Can we manage products ourselves?
Yes. Adding products, editing prices and running promotions is handled in WordPress, and handover includes training for your team.
Do you provide ongoing support after launch?
Yes. Hosting, maintenance and ongoing development support are available once you're trading.
< Schedule a consultation >
Let's work out what
your business actually needs.
Schedule an initial consultation to discuss your website, current challenges and plans for growth. You’ll receive clear, practical guidance without an unnecessary sales pitch.
Based in
Huddersfield, West Yorkshire
Availability
Working with clients UK-wide